Chad and Christina VanNess of Fulton Ford, Inc. recently participated in an intensive, four-day seminar for dealers in Dearborn, Michigan, sponsored by Ford Motor Company.
The seminar discussed ways to meet or exceed customer expectations and to help those customers be more completely satisfied every time they visit the dealership to shop, to buy or lease a new or used vehicle, or to get their existing vehicle serviced.
Ford executives were involved with dealers throughout the seminar and a variety of programs that Ford provides to support dealership actions were highlighted.
As part of the seminar, dealers had a tour of an assembly plant to see for themselves how quality is built into every new Ford vehicle, that process assisted by Ford management and UAW workers sharing common goals and encouraging teamwork.
"Attending this seminar gave me a great feeling about being part of the Ford Motor Company family," Christina VanNess stated in a press release. "It helped me better understand how closely the company and the dealers are connected in doing a good job for the people who drive the products we sell and service."
Chad and Christina VanNess have operated the business since Dec. 12, 2012.